How RightDot Changes the Game        

RightDot’s deployment will fundamentally transform the Internet search experience for users, businesses, marketers and search engines themselves.  Its influence will be significant and includes many possible advances, including:  

• Spam, scams, “site masking” and other unhelpful or fraudulent Web-related activities are significantly curtailed, providing users with better accuracy and transparency, assuring users with peace of mind while searching.  

 

• Manipulation of search engine results through overly aggressive search engine optimization techniques is drastically reduced.  

 

• Brand transparency is improved through incorporating search, identification of official sites, individuals, brands, dealers, suppliers, distributors, public and private organizations.  

 

• Capabilities can be incorporated into current search engines or used mutually exclusively, and incorporates the option for consumers to download software to overlay search results.  

 

• Traditional and advanced advertising and marketing are seamlessly incorporated within search, such as immediate email response, reporting systems, product links and database creation.  

 

• The ability to interact with a video, audio or other Web site marking device directly from the initial search landing page descriptions revolutionizes how searches are executed and displayed.     

 

• Beyond traditional Internet search, the RightDot patent allows for official registration through any form of communication, including phone, email, domain registrars, as well as dedicated registration facilities.  

 

• The RightDot patent includes video and or audio product information and demonstration capabilities from the search page results.  

 

• Use by legitimately “official” sites translates into benefits to dealers and distributors while reinforcing relationships with dealer marketing efforts, addressing transparency and other issues with current affiliate marketing relationships  

 

• RightDot provides a compelling value proposition for businesses looking to protect intellectual property and enhance their brand, replacing high cost search engine optimization expenditures with a simple, economical registration process.  

 

• Search engines or other entities enjoy multiple new revenue streams based on application, “official” designation levels, off-line revenue possibilities and registration commission fees.